The history of advertising indicates that it has brought enormous profits to many businesses. People have done utilize it in past, they are doing it right now and will do it even in future. Today, advertising has become necessity due to the increase in competition. Quite sufficient amount of budget is dedicated to marketing and advertising in the business budget. Huge companies have huge budget while small businesses have less budget. This homecoming dresses difference in amount of budgets dresses for wedding guest has made it tough for small businesses to utilize every possible advertising technique. Therefore small businesses will need to utilize the advertising techniques that are effective and as well as low cost. One of the effective online business advertising methods is listing a wedding petticoats business in Online Yellow Pages. These are the business directories that are access by the people from all around the world for the purpose of finding businesses dealing in their desired products and services. The working of online business directories resembles the working of search engines. The user type the keywords in the search box of these directories and the businesses related to these keywords are shown to them. New directories contain the option of categories as well. This feature has girls bridesmaid dresses made the searching work a lot easier. In order to satin evening dresses find the businesses you desire you just have to select the proper category related to that business and you will find the record of businesses. Well some categories also indicates wide concept. For that the categories are further divided into sub-categories in modern online yellow pages which have made the job easier. Social media is also an effective way of business marketing. The people will see your advertisement on the social media site that is access by many people around the world including your potential clients and other people. This method will put greater impression on customer minds and it is possible they remember your business name and at the time of need they could come to you as a customer. Social Networking sites like Facebook, Twitter, Linkedin etc. are widely used for promotion services. You can join or follow the communities on these sites related to your business, products or services. There you will find the people that will be interested in your business brands and services. You actually want those people to advertise your brands and products to because these are the people that can buy your products and services.